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The Life Coaching Handbook: Everything You Need to Be an Effective Life Coach | 
 enlarge | Author: Curly Martin
Publisher: Crown House Publishing
Category: Book
List Price: £16.99
Buy New: £8.59
You Save: £8.40 (49%)
Rating:  25 reviews
Sales Rank: 21581
Media: Paperback
Number Of Items: 1
Pages: 330
Shipping Weight (lbs): 0.6
Dimensions (in): 9 x 6 x 0.7
ISBN: 1899836713
Dewey Decimal Number: 158.3
EAN: 9781899836710
ASIN: 1899836713
Publication Date: July 30, 2001
Availability: Usually dispatched within 1-2 business days
Shipping: International shipping available
Condition: Brand New. Shipped from UK Mainland. Delivery is usually 2 - 3 working days from order by Royal Mail, International Delivery is by Airmail.
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| Customer Reviews: Read 20 more reviews...
 Thinking of becoming a life coach? April 14, 2008
This is an essential book if you are considering becoming a life coach. I have found this to be a very helpful and practical guide to my own coaching practice. It includes a range of coaching models explained in an easy to read way and the author illustrates how you can apply the models to your own life coaching practice. The book is clearly laid out and very practical. It is has become a well thumbed book on my bookshelf! It is also the book used on the fully accredited Life Coaching Diploma written and delivered by Curly Martin. A must have book, supporting a must attend life coaching course.
 total rubbish April 3, 2008
3 out of 7 found this review helpful
I think this book is absolutely shocking - great for those who feel comfortable to read a book and then 'become' a life coach and have an influence over people's lives and take their money - very worrying for people who have actually trained and studied to be a coach and take the profession seriously and wish others to do so. I would give this book and the advice therein a very wide berth indeed.
An accessible and thorough work February 6, 2008
1 out of 2 found this review helpful
Sometimes books can be accessible yet light in terms of content. You may have come across such works, lot of time on layout, little on content. Curly Martin achieves an uncluttered approach to both the topics and the presentation and this is to her credit. Given her expertise and in my opinion, justified reputation, the author presents towards an NLP biased approach. Chapters include Metaphor and Meta Models, although I suggest the latter while not needing further content might benefit from more specific focus on anonymous client experiences.
David Miskimin
The Directors Coach
Author - The Coaching Parent
A must have Coaching Book! October 3, 2007
3 out of 4 found this review helpful
Having read, both of Curly's books "The Life Coaching Handbook" and "The Business Coaching Handbook" I can honestly say that she absolutely and passionately knows the coaching business inside out. Her books are inspiring and exciting to read and make you want to take action and do something with your life or business.
"The Life Coaching Handbook" is about becoming a Professional Life Coach and is divided into three sections. In the first section covers the process of becoming a Professional Life Coach and defines what life coaching is, the role and skills of a Life Coach and how to set up a life coaching practice. In the second section Curly explores NLP and coaching techniques with really good examples to enable you to advance your coaching skills. In the last section she covers Spiral Dynamics and briefly explains how each of the colours of the spiral relate to coaching.
Curly's passion, knowledge and coaching success are very clear. She inspires with the phrase "Life Coaching is simple", and this positive approach will inspire you to discover how you can also achieve success. It is obvious that she means by this phase that the process if performed using the non-directional coaching methodology.
The early chapters of the book cover how the Life Coach is someone who assists her/his clients to go from where they are now to achieving goals and results that they have set for themselves. She clearly explains how to enable and empower a client to achieve results and interestingly at the same time the reader [coaches] become aware of the need for balance in their own lives. Excellent technique. There are chapters starting and managing a Life Coaching business which include, how to advertise and market yourself, with how to write press releases and going to business clubs for client generation. There is a Code of Conduct for contracting a client.
In chapter 3 - coaching is not counseling or therapy, Curly explains coaches concentrate on the now and the future. The only time you would go to the past would be for reference to good empowering memories. She explains that goal setting and achievement are the main focus of life coaching and it is absolutely not about therapeutic interventions. There is a great chapter on changing negative beliefs, self-talk and self-image. Beliefs change model removes obstacles and adds in positive statements, which lead to a more satisfying and positive way of life.
Good communication is one of the most essential tools for the coach tool-kit and Curly's communication style is clear, concise and very practical. There are no filler pages, no jargon or "psycho-babble", and she always explains her examples. She encourages the reader to do further research. Open questioning and listening techniques are vital to the life coach. She explains preferred representational systems ie ,visual auditory, kinesthetic and how to listen for these preferences during the coaching session. Curly is a Master Practitioner of Neuro-Linguistic Programming and this is evident in her coverage and adoption of the techniques in the coaching arena. Curly explains them using examples and dialogues making it very easy and simple to understand.
The Spiral Coaching section which is based on Spiral Dynamics a concept of the evolution of an individual's mind, their beliefs and values being likened to a spiral staircase is very clear. One of the great layout ideas of the book is that each chapter has a Synopsis at the start and ends with a Summary which saves time if you are looking for practical assistance which I often do.
I highly recommend this book as an coaching guide if you are thinking of becoming a Life Coach or wanting to enhance your existing skills.
I also recommend her new book "The Business Coaching Handbook" for building your business skills and knowledge. You can use the information when working with your business clients. The second book has some great diagnostic boxes which are very powerful indeed and I have had great results with my business client using these alone. A BIG THANK YOU to Curly Martin for writing these two great books!
Do you need a life coach? September 21, 2007
12 out of 22 found this review helpful
The Life Coaching Handbook: Everything You Need To Be An Effective Life Coach by Curly Martin (Crown House Publishing Limited 2001, reprinted in various years up to 2007) ISBN 978-1899836710. Paperback 204 + vii.
This book is written for people who wish to become life coaches. Inevitably it contains a lot of information about what life coaching is; so it also for people who wonder whether they themselves need a life coach.
The author turns out to be a woman, though usually `Curly' is a male nickname. She says she is an excellent coach and has a 100% success rate. She assures us that life coaching improves all aspects of life for both the client and the coach. I will concentrate here on the client.
The client needs to change, and the life coach assists in this. There are `towards' clients and `away from' clients. The object of the former is to advance on some desired goal and achieve it. The object of the latter is to retreat from some predicament and escape from it. A `towards' client seeks to pass an examination, or achieve a weight loss, or conquer an addiction. The `away from' clients have different problems. As Curly says, they want to move away from their current job, partner or life. How can the life coach help either of these types?
Curly says the role of the life coach is to lead clients out of their weakness and empower them to change. It is the coach's job to help identify the obstacles to change and remove them. The coach needs to get results - `results, results and nothing but results'. Then clients will change into `successful, confident people'. So Curly says.
There is an important caveat. The clients must be allowed to find the answers for themselves. The coach must work as a catalyst helping clients to achieve their own way forward. Often the client is running an old pattern of behaviour which no longer serves them. `Then you show them ways of changing this pattern' says Curly. `This discovery is a great release for the client and one of the joys of coaching.'
A method Curly favours is the Milton H. Erickson model of artfully vague language. The coach says something vague and the client fills in the outline. For example the coach says `I'm curious about how you think I can help you'. This reverses the true position, which is that the onus is on the coach to explain how he/she can help the client. The client struggles with the answer, having been deluded into accepting the major premise that he/she really does think the coach can help. The method, says Curly, has `great advantages for a coach'.
Curly has a cavalier way with the English language. Take the word metaphor. It has a precise meaning, contrasted to simile. The Oxford English Dictionary says a metaphor is a figure of speech `in which a name or descriptive term is transferred to some object different from, but analogous to, that to which it is properly applicable'. Curly wants to widen this meaning:
`In Neuro-Linguistic Programming (NLP), the word `metaphor' incorporates long or short stories, allegories, parables, similes, poems, jokes and quotes . . . In order to get fast results, reorganise your clients' metaphor language.'
It is not `your clients' metaphor language' that Curly is talking about here, it is the Queen's English. It is certainly unprofessional, and confusing to clients, to play fast and loose with that.
Curly advocates the I CAN DO method, as follows-
Investigate
Current
Aims
Number
Date
Outcome
Curly gives us an example for a client who wishes to lose weight. The client is asked questions spelling out the above formula.
I What is your reason for wanting to lose some weight?
C What is your current weight?
A What weight do you wish to be?
N What successful methods of weight loss have you heard about or experienced?
D By what date do you want to be your ideal weight?
O How will you know you have succeeded?
All this can be done over the telephone - it is not necessary for the coach to meet the client. Curly says:
`Encourage your clients to send you an email at least 24 hours before each coaching call, with their current goal status. This gives you advance insight to the shape and direction of each call and uses coaching time effectively. Clients adore this process because it holds them to their commitments and, by writing down their achievements, they become more tangible.'
* * *
So do you need a life coach? Curly's book raised doubts in my mind.
Obviously it will cost you money to employ a life coach. Curly is vague on amounts charged: `Pricing will depend on the current marketplace'. Clearly you need to incur this expense only if you lack the willpower to achieve the desired change on your own and by yourself. Curly's answer here would be that it can help to have an expert to help you work out just what change is needed, and then assist and encourage you while you work at it.
But is the life coach really an expert? Curly says this is an emerging profession, but admits there is as yet no accepted qualification. She writes:
`There are currently no formally recognised professional qualifications for life coaching. This means that anyone - a carpenter, a tarot reader, a doctor or a preacher could put a sign outside their door, BEWARE OF THE LIFE COACH, and then start to advertise and practise life coaching . . . At present there is no governing body for life coaching and it is up to us as individuals to ensure that we do not bring this wonderful profession into disrepute.'
But is it really a profession? In my book Professional Ethics: The Consultant Professions and their Code (Charles Knight, 1969, pp. 36-38) I wrote:
`The public looks for a hallmark bestowed by a trusted professional body, and evidenced by entry on a register or members' list . . . The professions naturally set much store by the concept of the `hallmark'. That they are not alone in this view is shown by the submission made to the Monopolies Commission by the Consumer Council . . . The Council considers it an admirable policy that professional advisers should be competently trained and the public protected from charlatans by a controlled entry system.''
Life Coaches undertake work that is highly sensitive. I mentioned above Curly's statement that she shows clients ways of changing an old pattern of behaviour which no longer serves them. Elsewhere she speaks of values and belief systems developed in childhood which no longer serve the client, `nevertheless people still judge and act by these obsolete principles'. She urges clients to make a big effort and burst out of old constricting values. She says (in italics for emphasis) You choose to believe your own beliefs. Therefore you can choose to change them.
This contradicts what she has admitted earlier. We do not `choose' to believe our beliefs. We are led to them by teaching and experience. (Believers would say we are led to them by God.) Suddenly to try to scrap them and adopt a new value system is fraught with the danger of breakdown.
Curly says it is the coach's duty `as client guardian' to prevent a breakdown in the client's health. She has as an epigraph to the book the following slogan:
Life coaching is about transformation -
from a caterpillar into a butterfly.
That may sound all right but these are dangerous waters. Curly says it is easy to become a life coach; but it is not easy to become an expert in human emotions and psychology. To qualify as an expert psychiatrist or psychologist requires years of training.
After reading this book I had the troubled feeling that Curly and her like are playing with fire. I shall not myself be signing on as a life coach client.
FRANCIS BENNION
www.francisbennion.com
21 September 2007.
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